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Editorial Leadership in the Age of Content Marketing Automation

As changes in technology affect how we market products and services, we need to ensure that we continue to adjust our mindset and stay open to industry changes. Content automation looks to be a current trend. Since we know content is a staple in good marketing programs, automation can affect the way leaders think. Cameron Conaway urges leaders to approach trends and changes with a “curiosity about what’s changing and why” in order to remain an effective leader—one looking at long term success.

Read Conaway’s full article, “Leadership in the Age of Content Marketing Automation” for inspirational insight on how to remain a content leader in the age of content automation.

Top seven tips for faster application development with DevOps

DevOps is about speed: faster app development, faster updates, and faster shipments. Discovering common practices and industry standards to accelerate DevOps is one thing, integrating those practices is another. Along with collaboration, the integration of DevOps efforts with the widest array of tools possible is a cornerstone of DevOps success. Read these 7 in-depth insights on faster application development with DevOps, then contact us to learn more about the flexibility of Microsoft DevOps with GitHub and Azure.

Get started with GitHub and Azure DevOps

The right projects, the right teams, the right tools, and a focused process—these four simple steps add up to an efficient, innovative DevOps mindset. Want to increase the rate at which your products are brought to market? Check out these helpful tips to get started with #Microsoft GitHub and @Azure DevOps.

Here’s how to share calendars on Microsoft 365

Do you want to remind or update your team of company-related activities? An easy way to do this is by marking the activity on your Outlook calendar and sharing it with your colleagues. The following steps will let you do just that.
Outlook on the web
If you have Microsoft 365 or another email service based on Microsoft Exchange Online, follow these steps to share your calendar:

Open the Calendar by clicking on the calendar icon at the bottom of the page.

Greater Security

Raise the bar on your security with the power of #Microsoft security solutions, and lower your costs at the same time. Learn more about simplifying and fortifying with the expertise of #Microsoft security. Check it out!

5 Tips to Get More Customers and Retain Them Too

Successful businesses offer support at all levels of the buyer’s journey, from awareness in the beginning to advocacy at the end. Knowing what buyers need at each stage allows you to create support and multiple opportunities for positive engagement. In his article, “5 Tips to Get More Customers and Retain Them Too,” Dhaval Sarvaiya discusses the five stages of awareness, consideration, decision, retention and advocacy. Read the article for pointers on how to support your customers at each stage in the journey!

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